IBM recently announced a partnership with Twitter in which IBM will help companies make more strategic decisions based on Twitter data. This partnership aligns with their current goal of moving further into the analytics arena. The Twitter data will be added to IBM’s Watson technology, which is a cognitive technology that processes information like a human and is able to answer questions using natural language. The use of cognitive technology with data from Twitter is another large step in the area of data analytics.
The Eli Broad College of Business has made data analytics a...
Continue reading "IBM, Twitter to Partner on Business Data Analytics"...
The Gast Business Library will offer time with therapy dogs for stress relief during finals week. These trained, certified therapy dogs give students an opportunity to “paws” for a fun break!
When: Monday, December 8 and Tuesday, December 9 from 1-3pm
Where: Room 13 in the Business Library
Therapy dogs will also be available at the Main Library.
Questions? Contact Laura Leavitt.
In the Wall Street Journal article “Google Searches for Role in App Age,” Rolfe Winkler breaks down Google’s strategy to ensure its advertising business stays relevant in the mobile age. Google was built around searching the web. The company deployed “spiders” to find links and created algorithms to rank the value of pages. Now, with the increase in mobile phone use, siloed apps have left Google out of the loop, causing the need for a new approach. On smartphones, traditional web browsing currently only represents 20% of use, according to mobile-analytics firm Flurry. The rest of the...
Continue reading "Google's Deep Links"...Maps were no longer just for kings and scholars. By the late 1500s, maps were increasingly purchased by ‘regular’ (though still fairly wealthy) people. After all, everyone was interested in the voyages of discovery and exploration going on at this time. European map makers now had enough dribbles of information to piece together world maps based largely on observation rather than on myth.
Ortelius gathered information from many different sources for this world map. The Americas are here, and even part of Australia. Monsters and the worst errors are pressed into parts of the...
Continue reading "Monsters Patrolling the Oceans in this 1588 World Map"...
For all of you who love your iPads and Android tablets, MSU Libraries subscribes to BrowZine, an app that can help you read and stay current with scholarly journals.
Within the BrowZine app, you can:
Create a bookshelf of your favorite journals for easy, fast access
Li. Spatial pattern dynamics in aquatic ecosystem modelling. CRC Press, ©2009. Call Number: QH 541.5.W3 L5 2009
Wiegand and Moloney. Handbook of spatial point-pattern analysis in ecology. CRC Press, ©2014. Call Number: QH 541.15.M34 W54 2014
Nelson, Earle, and Spellenberg. Trees of Eastern North America. Princeton University Press, ©2014. Call Number: QK 110 .N45 2014
Spellman and Whiting. Handbook of mathematics and statistics for the environment. CRC Press, Taylor & Francis Group, ©2014. Call Number: TD 145 .S6765 2014
Bisen. Laboratory protocols in...
Continue reading "New Books"...In October, the Lansing area hosted Startup Weekend: Maker Edition, where teams from across the region came and competed, turning an idea into a business over three days. In the run up to that weekend, 12 local organizations celebrated their role in enabling people to bring their visions to life by being a part of the Maker Week Lansing. Food and fashion incubators, makerspaces, and everything in between hosted activities and keynotes related to making.
Lansing is a great place to be a Maker. Recently, there has been a progression of support services and opportunities for...
Continue reading "Lansing Maker Week Recap"...The Gast Business Library is hosting an International Tea as a way to provide a friendly venue for interaction between our students and our librarians. We want to increase awareness of the services that we can provide to aid the success of all of our business students! For example, each major in the Broad College of Business has its own liaison librarian who can help students find resources for their classes. Come by to enjoy some tea, coffee and snacks and learn more!
Location: Room 13 of the Gast Business Library.
(The library is located in the Basement of the Law College...
Gas stations weren’t the only place to get free road maps in the early 20th century. This map of the U.S. Midwest was distributed by the menswear clothing chain Richman Brothers.
Though the map is undated, we can confidently place it in the mid-1930s because of the price of the suits. Richman’s had simple pricing: From fall 1933 to spring 1937, $22.50 could buy you any suit or overcoat in the store ($412 by today’s prices). The style of the automobile also gives us a clue to the map’s date.
Richman Brothers was an innovative and progressive company. Their own factory in...
Continue reading "A Map to Sell Suits and Overcoats"...Richman’s Official Road Map. Made by The Foreman-Bassett Company of Cleveland, Ohio circa 1935. Distributed by Richman Brothers, Inc.
Gas stations weren’t the only place to get free road maps in the early 20th century. This map of the U.S. Midwest was distributed by the menswear clothing chain Richman Brothers.
Though the map is undated, we can confidently place it in the mid-1930s because of the price of the suits. Richman’s had simple pricing: From fall 1933 to spring 1937, $22.50 could buy you any suit or overcoat in the store ($412 by today’s prices). The style...
Continue reading "A Map to Sell Suits and Overcoats"...